TV and Media Report 2015: 35 percent of all TV, video viewing now watched on-demand
September 10, 2015
Ericsson ConsumerLab TV & Media Report 2015 shows consumers embracing video on-demand services like never before; every third viewing hour now spent watching on-demand TV and video. Report reveals a 71 percent increase in watching video on smartphones since 2012; nearly two thirds of teenagers’ total TV and video viewing time spent on a mobile device. Viewing user-generated content also on the rise; almost one in 10 watch YouTube for more than three hours per day.
Ericsson ConsumerLab TV & Media Report 2015 shows consumers embracing video on-demand services like never before; every third viewing hour now spent watching on-demand TV and video. Report reveals a 71 percent increase in watching video on smartphones since 2012; nearly two thirds of teenagers’ total TV and video viewing time spent on a mobile device. Viewing user-generated content also on the rise; almost one in 10 watch YouTube for more than three hours per day.